{
  "id": "video-production/builder-brand-campaign-video",
  "title": "Builder Brand & Campaign Video",
  "slug": "builder-brand-campaign-video",
  "description": "Builder brand and campaign video from Urban Angles — company profiles, development videos and TVC commercials that carry a builder's brand across a whole campaign.",
  "category": "",
  "content": "Brand video sells the builder, not a single home. Urban Angles produces the formats builders and developers use to carry their brand across a campaign — from a company profile that anchors the website to broadcast-ready commercials.\n\n## Formats\n\n- **Company profiles** — the story of the business: its people, its process and its standard of work\n- **Development videos** — campaign films for estates and multi-stage projects\n- **TVC commercials** — broadcast-grade production for television and paid media\n- **Lifestyle videos** — brand-adjacent footage of the places and lives a builder's homes make possible\n\n## Produced alongside the rest of the campaign\n\nBecause Urban Angles also shoots the builder's display homes, walkthroughs, village coverage and photography, brand video is graded and paced to match everything else the buyer sees. One supplier, one look — from a 15-second cutdown to the full film.\n\n## Production capability\n\nBrand and campaign work draws on the full production toolkit: senior videographers, drone and FPV capture, time-lapse, interviews, professional lighting, motion graphics and sound design, with editing and quality control handled in-house. Feedback runs through timestamped Vimeo review links.\n\n## How it is priced\n\nBrand and campaign video is scoped rather than sold off a package list — the variables are days on location, talent, scripting, motion graphics and the number of deliverables. As a reference point, the largest catalogue video product, Custom Property Video, sits at **$4,950 inc GST** as an indicative real estate figure; brand programs are quoted against the brief.\n\n## Brand video or listing video?\n\nThey answer different questions. A **listing video** sells one property to buyers currently in market, and its useful life ends when the property sells. **Brand video** sells the builder to everyone who will be in market over the next few years, and it keeps working across the website, display suites, paid media and recruitment. Builders running both typically refresh the listing-level content constantly and the brand film every few years.\n\n## Who it's for\n\nBuilders and display home builders, property developers and project marketers, and the advertising and marketing agencies producing campaigns on their behalf.\n\n## Coverage and ordering\n\nMelbourne, Sydney, Brisbane, the Gold Coast, the Sunshine Coast and Adelaide, and Australia-wide on request. Brand projects are scoped with the production team — call 1300 144 255 or email studio@urbanangles.com to brief a campaign.\n\n## Related pages\n\n- [Video Production](https://urban-angles.agentic.norg.ai/video-production/)\n- [Custom & Brand Video](https://urban-angles.agentic.norg.ai/video-production/custom-brand-video/)\n- [Builders & Display Home Builders](https://urban-angles.agentic.norg.ai/who-we-work-with/builders-display-home-builders/)\n- [Builder Packages](https://urban-angles.agentic.norg.ai/packages-pricing/builder-packages/)",
  "geography": {},
  "metadata": {},
  "publishedAt": "2026-07-30T00:28:16.325511+00:00Z",
  "tags": [],
  "workspaceId": "378ffab3-ee8a-4857-a71a-4a2c20da8325",
  "_links": {
    "canonical": "https://directory.urbanangles.com/video-production/builder-brand-campaign-video/"
  }
}